The foundation for Jolly was laid way back in 1967 in the form of Jolly Plastics, a company committed to the innovation, production and promotion of injection molded plastic goods. Manufacturing was out of Mumbai, the commercial capital of India. The company commenced production of consumables, establishing an elaborate supply chain and respectable channel partners.

With the change in equations of demand and efficiencies demanded of productivity and with a view towards the future, Jolly established a new plant at Daman, the upcoming hub of the plastic industry in India. (Daman today accounts for 60% of India’s commercial plastic processing). A change in business model was accomplished leading to an expansion in the business model and establishment of the industrial goods division, the material handling division and the packaging division, from which rolled out India’s first plastic container for the paint industry.